Loyalty Coins Documentation

Loyalty Coins Documentation

Purpose: This page documents how Loyalty Coins are awarded across achievements, streaks, referrals, facility visits, and class participation. It is intended as a working reference for product, operations, support, and configuration teams.

Loyalty Coins are reward points granted when a member completes specific behaviors in the loyalty program. Coins can be awarded for one-time actions, milestone achievements, repeated activity, streak progression, seasonal campaigns, and referral outcomes. In several cases, coin values are fixed; in others, the amount is driven by platform configuration.

How the loyalty coin model works

The source material maps each achievement or tier to a coin value and an underlying behavior trigger. Some achievements also depend on a class type or a specific time, date, or location pattern.

  • Behavior: the event a member performs, such as attending a class, booking a class, visiting a facility, or recruiting another member.

  • Achievement or tier: the named reward milestone presented to the user, such as 1st class, Best in Class 2, or Workout streak: Goal mastery 3.

  • Coins: the number of loyalty coins awarded when the condition is met.

  • Class type: an optional qualifier used for class-specific achievements, such as yoga, cycling, strength, or pilates.

Configuration-driven rule: Referral-related achievements use the amount configured in Loyalty in BRP Configuration → Refer a friend. The source indicates this value is not hard-coded in the achievement list.

Core reward triggers

Trigger category

What it means

Typical examples

Coin model

Trigger category

What it means

Typical examples

Coin model

Class attendance

Coins are awarded when a member attends a class.

First class, class milestones, class-type achievements

Usually fixed values per achievement

Class booking

Coins are awarded when a member books a class.

1st class booked

Fixed value

Facility visits

Coins are awarded when a member checks in to a facility.

1st visit, visit milestones, time-based visits, city/country visit patterns

Usually fixed values per achievement

Referrals

Coins are awarded when a member recruits another member who joins through an invite.

1st recruitment, Ambassador tiers, BFF <3

Configuration-driven

Streak completion

Coins are awarded for completing class or workout streak goals.

Class streak: 1st goal, Workout streak: Goal mastery 2

Fixed values by milestone

Seasonal or date campaigns

Coins are awarded for activity during special periods or on specific dates.

Happy new year!, Love is in the air, Where is Santa?

Fixed values

Achievement catalog

Onboarding and first-time achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

Welcome!

10

User authenticated for the first time in Loyalty

1st class

10

Attend a class

1st class booked

5

Book a class

1st visit

10

Visit facility

1st recruitment

Configuration-driven

Recruit a member

Class attendance milestone achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

Best in Class 1

30

Attend a class

Best in Class 2

100

Attend a class x 10

Best in Class 3

100

Attend a class x 25

Best in Class 4

200

Attend a class x 100

Generalist

100

Attend 5 different classes within a year

Facility visit milestone achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

Day 1

10

Visit facility

Frequenter 1

10

Visit facility x 10

Frequenter 2

100

Visit facility x 25

Frequenter 3

100

Visit facility x 100

Frequenter 4

100

Visit facility x 250

Referral achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

BFF <3

Configuration-driven

Become a member through an invite

Ambassador 1

Configuration-driven

Recruit a member

Ambassador 2

Configuration-driven

Recruit a member x 2

Ambassador 3

Configuration-driven

Recruit a member x 3

Ambassador 4

Configuration-driven

Recruit a member x 4

One additional referral milestone is listed for Recruit a member x 5, with a coin value that follows the same referral configuration pattern.

Class streak achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

Class streak: 1st goal

50

Streak goal completed: Class streak (first time)

Class streak: Goal mastery 1

50

DRAFT Streak goal completed: Class streak x 2

Class streak: Goal mastery 2

100

DRAFT Streak goal completed: Class streak x 4

Class streak: Goal mastery 3

150

DRAFT Streak goal completed: Class streak x 8

Class streak: Goal mastery 4

750

DRAFT Streak goal completed: Class streak x 16

Class streak: Personal Best awards 1500 coins for Streak record increase: Class streak x 100.

Data note: Several class streak source behaviors are marked DRAFT. This suggests the achievement labels may be finalized while the underlying event names are still provisional.

Workout streak achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

Workout streak: 1st goal

40

Streak goal completed: Workout-streak

Workout streak: Goal mastery 1

80

Streak goal completed: Workout-streak x 2

Workout streak: Goal mastery 2

80

Streak goal completed: Workout-streak x 4

Workout streak: Goal mastery 3

80

Streak goal completed: Workout-streak x 6

Workout streak: Goal mastery 4

280

Streak goal completed: Workout-streak x 12

Personal best tier

Coins

Behavior

Personal best tier

Coins

Behavior

Workout streak: Personal best 1

100

Streak record increase: Workout streak

Workout streak: Personal best 2

150

Streak record increase: Workout streak x 10

Workout streak: Personal best 3

250

Streak record increase: Workout streak x 25

Workout streak: Personal best 4

500

Streak record increase: Workout streak x 50

Workout streak: Personal best milestone

100

Streak record increase: Workout streak x 100

Class-type achievements

These achievements are triggered by attending a class of a specific type.

Achievement

Coins

Behavior

Class type

Achievement

Coins

Behavior

Class type

Barbell Boss

100

Attend a barbell class

barbell class

Cardio Captain

100

Attend a cardio class

cardio class

Climbing Commander

100

Attend a climbing class

climbing class

Cycling Celestial

100

Attend a cycling class

cycling class

Dance Devotee

100

Attend a dance class

dance class

Dumbbell Divinity

100

Attend a dumbbell class

dumbbell class

Functional fitness Fanatic

100

Attend a functional fitness class

functional fitness class

High-intensity Hero

100

Attend a high-intensity training class

high-intensity training

Indoor Idol

100

Attend an indoor class

indoor class

Kettlebell King

100

Attend a kettlebell class

kettlebell class

Martial arts Master

100

Attend a martial arts class

martial arts class

Meditation Muse

100

Attend a meditation class

meditation class

Mindfulness Miracle

100

Attend a mindfulness class

mindfulness class

Outdoor Oracle

100

Attend an outdoor class

outdoor class

Pilates Professional

100

Attend a pilates class

pilates class

Pilates reformer Pro

100

Attend a pilates reformer class

pilates reformer class

Strength Specialist

100

Attend a strength class

strength class

Walking Winner

100

Attend a walking class

walking class

Water gymnastics Wizard

100

Attend a water gymnastics class

water gymnastics class

Weight Warrior

100

Attend a weight class

weight class

Yoga Yogi

100

Attend a yoga class

yoga class

Time, date, and location-based achievements

Achievement

Coins

Behavior

Achievement

Coins

Behavior

After hours

100

Visit facility in the evening, during hours 18:00-00:00

Night owl

30

Visit facility 3 times in a row during evening hours, 18:00-00:00

Rise and shine

100

Visit facility 10 times during morning hours, 00:00-09:00

Up with the lark

30

Visit a facility 3 times during morning hours, 00:00-09:00

Commuter

50

Visit facility in different cities

Commuter x3

50

Visit facility in different cities x 3

Traveler

20

Visit facility 2 times in different countries

Gym nomad

100

Visit 5 different facilities

Happy new year!

100

Visit facility on January 1

Happy holidays!